Tag Archives: USP

The Ultimate Guide to Google AdWords, by Perry Marshall and Bryan Todd, is about a whole lot more than using AdWords effectively. I’ve been reading – well, actually studying and highlighting lots of paragraphs – of the new third edition. I was surprised by the scope of this book. It’s a manual for Internet marketing success. Perry, who is regarded by many people, including me, as THE AdWords expert, knows that if you want to succeed brilliantly in online marketing,...

The Ultimate Guide to Google AdWords, by Perry Marshall and Bryan Todd, is about a whole lot more than using AdWords effectively. I’ve been reading – well, actually studying and highlighting lots of paragraphs – of the new third edition. I was surprised by the scope of this book. It’s a manual for Internet marketing success. Perry, who is regarded by many people, including me, as THE AdWords expert, knows that if you want to succeed brilliantly in online marketing,...

The Ultimate Guide to Google AdWords, by Perry Marshall and Bryan Todd, is about a whole lot more than using AdWords effectively. I’ve been reading – well, actually studying and highlighting lots of paragraphs – of the new third edition. I was surprised by the scope of this book. It’s a manual for Internet marketing success. Perry, who is regarded by many people, including me, as THE AdWords expert, knows that if you want to succeed brilliantly in online marketing,...