Once thought of as a useless trend of tech-crazed adolescents, social media has barged into the business world with a head of steam. Approximately 57 percent of business find value in social media, according to bizjournals.com, while a Nielsen survey revealed that almost two thirds of marketers plan to increase their social marketing budgets in 2013. No longer a frivolous waste of time, social media is a potentially game-changing tool for small businesses. A smorgasbord of tweets, pics and posts...